The Deloitte Next Generation CMO Programme split over 3 days in London prepares marketing leaders of the future for the role’s diverse and ever-changing challenges.
Leathwaite’s Holly Addison, Jamie Dalton and Mary Bowen-Wright will be speaking on day 3 of the event to discuss what businesses are looking for in a CMO and how, as aspiring CMOs, should present themselves internally and externally for a role.
Deloitte’s Next Generation CMO Programme offers aspiring CMOs (or equivalent CXO roles/titles) a unique experience, focusing on professional development and growth. This immersive programme is intended to embolden marketing executives as they prepare to assume future leadership roles. Master facilitators, renowned C-suite executives, industry experts and senior Deloitte practitioners deliver a thought-provoking curriculum focused on leadership, influence and collaboration in today’s environment.
The Next Generation CMO Programme is exclusively for those participants nominated by their current CMO who are recognised as having the capability and aspiration to become CMO within the next two to five years either as a successor to the incumbent or in another organisation. They may be currently a senior marketing leader of a division or market of the scale of a major FTSE company.
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